HISTORICAL HUB OF CULTURE
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When New York City’s visitors send a message home, they have always chosen the image that best represents New York: Times Square. Today’s 53 million annual visitors are no different--still sending postcards, but also using social media to check in with friends and family. 57% of visitors in 2018 posted on social media while in Times Square,
and 74% posted photos of their trip to Times Square once they arrive home. The number of impressions is incalculable.